UPDATE GEOTARGET

India's only Narrowcasting Ad platform

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Our precise geotargeting Narrowcast Ad platform enables you to reach every type of audience, even where the internet cannot.

Make An Ad For Every India

Oriya. Bodo. Kathiawadi. Kacchi. Namma Tamizh. And many more. If your brand has a message, then we have 100 different ways of communicating it.

WHO DO WE HELP?

Brands. Agencies. And everything in between. We’ve got something for everybody.

FOR AGENCIES

  • 2500+ Narrowcast FTA Channels
  • Geotarget Basis State, SCR, District and Cities
  • Slice and Dice Segments Basis Location and Behaviour
  • Engaging and Impactful Ad Formats
  • Maximum Reach with Minimum Spillover
  • 100% Availability Pan India

FOR BRANDS

  • High Quality Regional, Relatable and Relevant Content
  • Niche Targeting
  • Personalisation of Brand Message
  • High Audience Engagement
  • Diverse and Multi-Lingual Content

OUR REACH

Over

Million Households

Over

Million Individuals

States

SCRs

Districts

Top Cities

NTO 2019 – A BIG BOOST FOR HYPERLOCAL FTA CHANNELS

  • 2019 has seen a wave of change in the way content is consumed in India.
  • The New Tariff Order on TV has now given power back to the viewer.
  • Earlier, viewers had to pay a flat fee to access over 600 channels.
  • Post NTO, availability of these channels dropped to 130 (100 FTA and 30 Pay Channels). People pick limited Pay Channels.
  • As a result, household connectivity of many satellite GEC/MOVIES/News channels dropped by 60%.
  • Update Geotarget maintains 100% availability across 120 Mn Households PAN India, with inventory on 2500 cross-content channels.
  • In the FTA Pack, 25 Cable Channels (Update Inventory) are Mandatory.

OUR TOP CONTENT GENRES

Movies

Our broad collection of latest movie channels (regional and national) are curated carefully for each type of audience.

News and Events

With a variety of languages to choose from, our news channels host local, topical, relevant and relatable content.

Music

With a choice of local folk music, film songs and songs featuring their favourite actors, we offer local music channels that audiences love.

Devotional

Whether it’s a LIVE Telecast or an event, our audience never misses anything important. Our inventory contains a host of bhajans, devotional songs in many Indian languages.